Faculty Of Economics and Business Administration
Remedial Courses
Courses Prerequisite Number Of Credits Course Language  
ENL 099: Basic English Language 3 English
Details

This course provides students with an integrated skill approach to understand and practice English grammar. It is based on thematic instruction that combines controlled and communicative practice with critical thinking skills and ongoing assessment.
A "B+" grade or higher in this course will allow the student to skip ENL100 in the English sequence.

ENL 100: Intensive English ENL 099 3 English
Details

This course allows the student to learn the English language through reading, writing, and speaking activities. New vocabulary will be introduced throughout the course and there will be special emphasis on correct pronunciation and spelling. The course encourages the student to practice the rules that govern grammar, lexis and sentence structure, and offers plentiful opportunities to use the language in a realistic way.
A "B+" grade or higher in this course will allow the student to skip ENL101 in the English sequence.

ENL 101: English I ENL 100 3 English
Details

The course focuses on reading skills by introducing key grammar and vocabulary through authentic texts taken from various business-related sources. It provides a large amount of language input, formal processing of grammar and plenty of written and spoken language practice.
A "B+" grade or higher in this course will exempt the student from any other remedial English course.


ENL 102: English II ENL 101 3 English
Details

This course offers a realistic, informative and accessible approach to key business concepts, supported by a carefully designed syllabus. The student will acquire business language skills, new business vocabulary while at the same time bridging the gap between knowing grammatical structures and using them.

FRL 099: Français de Base 3 French
Details

Le français de base s'adresse à des apprenants de Français Langue étrangère, grands adolescents ou adultes. La perspective privilégiée est de type actionnel en ce qu'elle considère avant tout l'usager et l'apprenant d'une langue comme des acteurs sociaux ayant à accomplir des tâches (qui ne sont pas seulement langagières) dans des circonstances et un environnement entrepreneuriaux, à l'intérieur du domaine d'action des affaires.
Une note supérieure ou égale à « B+ » dans ce cours permettra à l'étudiant de passer au niveau FRL101 des cours de français.

FRL 100: Français Intensif FRL 099 3 French
Details

Ce cours vise à répondre à des besoins immédiats et urgents d'apprentissage de la langue française. Il offre une formation en communication écrite et orale telle qu'elle se pratique en français dans le monde des affaires. A l'aide d'un survol de l'usage du langage administratif, il prépare l'apprenant à acquérir le niveau A2 du CECR (Cadre Européen Commun de Référence).
Une note supérieure ou égale à « B+ » dans ce cours permettra à l'étudiant de passer au niveau FRL102 des cours de français.

FRL 101: Français I FRL 100 3 French
Details

Ce cours permet à l'apprenant d'éviter les erreurs qui pourraient compromettre la qualité de sa communication que ce soit au niveau de l'écrit ou de l'oral. Il le rend capable d'agir et de réagir en français dans des situations variées du monde des affaires, par la réalisation de tâches diverses. Par la richesse, la variété et le pragmatisme de son contenu, ce cours prépare efficacement au niveau B1 du CECR (Cadre Européen Commun de Référence).
Une note supérieure ou égale à « B+ » dans ce cours dispensera l'étudiant d'autres cours de mise à niveau de français.

FRL 102: Français II FRL 101 3 French
Details

Français II a pour objectif de faire acquérir des savoir-faire permettant de maîtriser la langue dans la plupart des situations spécifiques de la vie professionnelle des affaires (comprendre le monde du travail, parler de sa consommation, négocier un prix, faire des recommandations, exprimer des idées, comprendre les points de vue et rechercher un emploi).

MAT 101: Algebra and Statistics 3 English / French
Details

This course consists of a simple illustration of various and essential subjects of algebra such as: set theory, mathematical logic, set of numbers, polynomials, second degree equations, systems of linear equations, and inequalities. In addition, the course provides an introduction to the concepts of descriptive statistics and probability theory.

MAT 102: Calculus 3 English / French
Details

This course deals with essential subjects of Calculus such as: Functions of real variables, Arithmetic and Geometric sequences, Logarithm and Exponential functions, and Integrals.

ECO 110: General Economics 3 English / French
Details

The purpose of this course is to provide students with basic knowledge about different economic laws and systems that will allow them to analyze different economic situations. General Economics covers different themes: problems of growth and development, economic systems, economic crisis and cycles, and economic policies.

General Education Requirements (GER) (48 credits)
Courses Prerequisite Number Of Credits Course Language  
GER 200: Writing Skills ENL 102 / FRL 102 3 English / French
Details

Writing Skills is a course that takes students from paragraph structuring to essay writing through a process approach. It teaches learners how to order and link paragraphs into cohesive and coherent essays and to create the various paragraph types that are used in writing business-related assignments. Writing Skills includes work on how to generate ideas, organize material, draft, and review and revise written work.

GER 202: Sophomore Rhetoric GER 200 3 English / French
Details

This course focuses on critical thinking, reading, and writing with special emphasis on argument and persuasion. The course material will address current and controversial issues in the world of business. Students will be expected to conduct independent research. Debates and general discussions will require students to provide facts, examples, and other types of evidence to support statements and points of views.

GER 204: Business Communication GER 200 3 English
Details

The course helps students use technology wisely, work quickly, and communicate with close attention to ethics and etiquette. The first part of the course focuses on the 3-step writing process by analyzing the audience, the situation, and the media in order to deliver an accepted message. The second part of the course focuses on writing reports, doing oral presentations by designing and writing power point slides. The last part focuses on writing employment messages and interviewing for jobs.

GER 206: Oral Communication Arts GER 202 3 English / French
Details

This course focuses on public speaking in the context of business. The course material will address current methods in presenting oral presentations. Along with developing listening and note-taking skills, students will be expected to gain experience in organizing ideas, researching evidence for support of speeches, writing preparation and delivery outlines, analyzing different types of audiences, and presenting oral presentations, both with and without visual aid.

ECO 210: Principles of Microeconomics QMB 210 3 English / French
Details

This course observes the behavior of individuals and firms, analyses their choices in production, consumption, and the fixing of prices and revenues. It also seeks to understand the strengths and weaknesses that control the market mechanisms. This course is concerned with the analysis of various market structures and their functional differences. It also observes the behavior of the firm and the consequences of the decisions it makes on the maximizations of its profits.

GER 210: Computer Skills ENL 100 3 English
Details

This course introduces Information Technology in view of its applications in business. It aims at giving the students necessary skills to automate office work. Topics covered are: PC hardware and basic software, Networks, the Windows environment, office tools. Laboratory sessions will fully support word processing (Word), spreadsheets (Excel) in detail, and presentation programs like Power Point. It will also familiarize students with Web browsers and the HTML markup language.

ECO 220: Principles of Macroeconomics ECO 210 3 English / French
Details

This course provides with the tools to understand the economic situation for any country, and explain real and monetary flows on the aggregate level of a country. National and international economic issues are analyzed with basic concepts and tools of macroeconomic analysis.

GER 230: Business Law 3 English / French
Details

The main objective of this course is to provide the students with a solid background in Lebanese Commercial Law. It covers the essentials of the Lebanese Commercial Law and their application in the Lebanese judicial system; it will be based on a wide number of practical cases and examples that make students understand the law when it comes into practice. Topics include: the nature of the law, the court systems, contracts, commercial paper, business man or merchant, agency, partnerships, corporations, and banking operations.

تتضمن هذه المادة دراسة القواعد العامة لقوانين التجارة والأعمال والشركات التجارية في لبنان، وهي تظهر المعلومات الأساسية لبيئة العمل التجارية وحدود الحقوق والموجبات فيها.
يتألف برنامج المادة من المواضيع التالية: الأشخاص القانونيون والذمة المالية - العقود - الأعمال التجارية - التجار - المؤسسة التجارية – الشركات التجارية ( شركة التضامن، الشركة المحدودة المسؤولية،الشركة المساهمة).

QMB 210: Business Math MAT 101, MAT 102 3 English / French
Details

This course surrounds fundamental topics from General and Financial Math; e.g. matrix algebra; system of linear equations; functions of real variable; integrals; logarithm and exponential functions, functions of several variables; simple and compound interests, simple and General Annuities, and Amortization Tables.

QMB 220: Quantitative Methods for Business QMB 210 3 English / French
Details

This course provides students with basic knowledge of analyzing data using various statistical techniques; such as Descriptive Statistics and Probability, Correlation Regression Analysis, Estimation and hypotheses testing methods as to how and where appropriately they can be applied.

MIS 400: Business Information Systems GER 210, MGT 210 3 English
Details

This course focuses on the critical personal and organizational issues of the management information systems (MIS) function. The course presents an organizational view of how to use information technology to create competitive firms, manage global organizations, and provide useful products and services to customers. Topics IT infrastructure, IS types, databases and business intelligence, telecommunication systems, and the strategic use of information systems, and social and ethical issues involved with information systems.

GER 330: Public Finance - Finances Publiques - المالية العامة 3 Arabic
Details

تعنى هذه المادة بشكل أساسي بدراسة مالية الدولة لناحية الإيرادات العامة ( الضرائب والرسوم ...) والنفقات وهي تنطلق من الموازنة للحديث عن اعدادها وإقرارها وتنفيذها ومراقبة تنفيذها، ودور السلطات المختصة في كافة مراحل الإعداد والتنفيذ. لن تقتصر الدراسة على المقاربات القانونية الوضعية بل ستتعدى ذلك الى بحث مفاهيم موازنة الأداء والبرامج وتصنيف الموازنة للنظر في امكانية افادة القطاعات المختلفة من المال العام، وسيجري البحث في دور المواطن في الموازنة وكيفية قراءة الأرقام العامة والحسابات الإدارية للتعرف على أوجه الإنفاق العام وموارده ومصير أموال الشعب.

Major Requirements (30 credits)
Courses Prerequisite Number Of Credits Course Language  
ACT 210: Principles of Accounting I ENL 101, FRL 101 3 English / French
Details

This course introduces students to the basic techniques of accounting in which they study how to record, classify, and summarize business events for financial reporting purposes. It also helps them to understand and know how to prepare financial statements, namely income statement; statement of owner's equity and balance sheet, and how they are related.

ACT 220: Principles of Accounting II ACT 210 3 English / French
Details

This course is a continuation of accounting one in which students are introduced to more details about financial statement items for better decision making.

ACT 320: Managerial Accounting ACT 220 3 English / French
Details

This course provides a sound foundation for understanding key accounting issues, in an enterprise. The general theme is dynamic engagement, a broad term that captures the essence of cost accounting confronting future accountants, and current thinking on what they will need to succeed.

FIN 330: Financial Analysis ACT 220 3 English / French
Details

This course deals with the execution of financial planning, the time value of money concepts, the management of cash flow, working capital management, forecasting, and the analysis of financial statements and ratios.

FIN 340: Financial Management FIN 330 3 English / French
Details

This course deals with the concept of risk & return, bonds & stock's valuation methods, capital budgeting techniques, project cash flows & risk analysis, cost of capital, capital structure, dividend policy and strategic long-term financing decisions.

HRM 310: Principles of Organizational Behavior MGT 210 3 English
Details

Organizational behavior offers both challenges and opportunities for managers. It offers specific insights to improve a manager's people skills. It recognizes differences and helps managers to see the value of workforce diversity and practices that may need to be changed when managing in different countries. It can improve quality and employee productivity by showing managers how to empower their people, design and implement change programs, improve customer service, and help employees balance work-life conflicts.

MGT 210: Principles of Management ENL 101, FRL 101 3 English / French
Details

This course provides students with fundamental knowledge in the field of management: Topics covered include: historical approaches, contemporary management theories, the four management functions (Planning, Organizing, Leading and Controlling) and the role of managers in modern organizations.

MGT 480: Strategic Management MGT 210, MKT 210 3 English / French
Details

This course is designed to introduce the basic elements of Strategic Management. It is about the overall direction of an organization. Raising fundamental questions about how organizations grow and why, how they grasp new opportunities, how they overcome significant problems, conflicts and crisis, how they innovate and ultimately how they change and drive successfully their challenging and vital managerial decisions.

BUS 400: Business Ethics & Leadershi ENL 101, FRL 101 3 English / French
Details

This course focuses on current issues related to the understanding of socially and economically responsible human behavior within top management leadership of business, industrial and environmental issues. It reflects on business ethics and corporate social policy, through the evolution of social issues in the management. It analyses the major principles of public responsibility, values, nature, and culture as well as other issues related to human behavior and ethical conduct.

Minor Requirements (15 credits)
Courses Prerequisite Number Of Credits Course Language  
ACT 410: Intermediate Accounting ACT 220 3 English / French
Details

This course enhances knowledge about financial information in the continuing evolution of the accounting profession and accounting education.  Emphasis is based on rational behind business transactions before addressing the accounting and reporting for those transactions.

ACT 420: Advanced Accounting ACT 410 3 English / French
Details

This course provides a study in advanced financial accounting theory with emphasis on problems related to specialized accounting entities. Topics include partnerships, accounting for branches, business combinations and consolidated financial statements.

ACT 430: Auditing ACT 320 3 English / French
Details

This course incorporates a study of the planning, evidence gathering, internal control review, sampling, and application of procedures used to audit assets, liabilities, equity and related income statement accounts of a profit-oriented enterprise. It includes an evaluation of the audit profession including professional standards, ethics and liability of certified public accountants (CPAs), as well as the different types of audit reports issued.

ACT 440: Taxation - المحاسبة الضريبية - Fiscalité ACT 320 3 English / French
Details

تتضمن هذه المادة دراسة النظام الضريبي اللبناني ومعرفة كيفية احتساب وتأدية الضرائب وتعبئة نماذج التصاريح المعتمدة لدى وزارة المالية، وكيفية الإعتراض على الضرائب المفروضة.
يتألف البرنامج من ثلاثة مواضيع أساسية هي: الإجراءات الضريبية، قانون ضريبة الدخل في لبنان وقانون الضريبة على القيمة المضافة في لبنان، وتؤدي الدراسة العملية لهذه الأمور الى معارف يحتاجها التجار والمؤسسات والشركات في إحتساب الضرائب وتأديتها.

ACT 450: International Accounting ACT 320 3 English / French
Details

The objective of this course is to set out International Accounting Standards Board (IASB) mission ad objectives, the scope of International Financial Reporting Standards (IFRS), due process for developing IFRS and interpretations, and policies. IFRS’s apply to the general purpose financial statements and other financial reporting by profit-oriented entities- those engaged in commercial, industrial, financial, and similar activities, regardless of their legal form. Moreover entities other than – profit oriented business entities may also find IFRSs appropriate.

ECO 310: Intermediate Microeconomics ECO 210 3 English / French
Details

This course describes and analyzes various market structures such as perfect competition, monopoly, oligopoly, duopoly and monopolistic competition. It examines how economic decisions are made by firms in order to determine the quantities and prices of the goods they should produce in the different types of markets. It also observes the behavior of the firm and the consequences of the decisions it makes on the maximization of its profits. It also investigates the principles of microeconomic policy and the role of government in allocating resources.

ECO 320: Intermediate Macroeconomics ECO 220 3 English / French
Details

This course outlines key issues policymakers face in trying to manage markets and the economy. Stabilizing economic and financial crises incurs many constraints on governments, households and firms. Decisions made about taxes and spending have important macroeconomic consequences.

ECO 330: Economic Development ECO 220 3 English / French
Details

This course emphasizes on the analytical and critical skills relevant to economic development in order to assess the efficiency of public policies. The course explores the theories of economic policy applied in developing countries. It deals with development issues and introduces a range of techniques for development policy analysis and practices in many of the most important areas of economic policy in developing countries.

ECO 340: International Economics and Trade ECO 220 3 English / French
Details

This course is an introduction to international economics. It will introduce students to fundamental theories in the analysis of international trade of goods and services throughout the analysis of economic forces that shape patterns of trade. The course attempts to investigate why economies trade, what products they specialize in, and study some of the benefits and costs of trade. The course also emphasizes on the welfare implications of international trade and commercial policies.

ECO 450: Financial Economics QMB 350, FIN 440 3 English / French
Details

This course is concerned with the application of both economic and financial theory to key management and investment decisions within organizations. This course provides a rigorous introduction to the fundamentals of modern financial analysis and their applications to business challenges in capital budgeting, project evaluation, corporate investment and financing decisions, and basic security analysis and investment management.

FIN 410: Credit Analysis FIN 330 3 English / French
Details

This course deals with fundamental understanding of the credit risk analysis process and discusses in detail, various aspects of financial statement analysis, including ratio and cash flow analysis, among others to help in making better credit-related decisions. It also looks at various non-financial factors such as Business Plan, Industry/Sector, Top Management, etc. that could affect the creditworthiness of the borrower.

FIN 420: Money and Banking FIN 340 3 English / French
Details

This course deals with classical and contemporary issues in the theory of money, banking, and financial institutions. Topics covered include: the gold standard, the structure of central banks and the Federal Reserve system, theories of money demand and money supply, the relationship between money supply and overall economic activity, the theoretical and practical aspects of monetary policies and money creation, the efficacy of fiscal policies versus monetary policies, and the role the Federal Reserve plays in economic stabilization.

FIN 430: Multinational Financial Management FIN 340 3 English / French
Details

This course deals with international trade and international money. International trade focuses primarily on the real transaction economy, that is, on those transactions that involve a physical movement of goods or a tangible commitment of economic resources. International money otherwise known as international finance focuses on the monetary side that is on financial transactions such as foreign exchange and international financing.

FIN 440: Financial Instruments FIN 340 3 English / French
Details

This course deals with the workings of today's financial markets and institutions. It explains the characteristics and describes the functions of various financial instruments such as futures and forward contracts, options contracts and swap contracts, and their effects on real-world problems that managers of financial institutions have to solve.

FIN 450: Investment Analysis and Portfolio Management FIN 440 3 English / French
Details

This course deals with the mechanisms of investments in securities specifically, risk and return, principles of portfolio planning, diversification concept, macro-economic valuations, technical analysis and the workings of mutual funds.

FIN 460: Alternative Investments QMB 350, FIN 450 3 English
Details

 

The course objective is to introduce alternative assets and their role in a diversified investment portfolio, to present an overview of the main types of alternative investments – hedge funds, private equity, real estate and credit derivatives – and to provide students with an understanding of this exciting investment area and analytical tools for examining these investments.

 

FIN 470: Financial Modeling QMB 350, FIN450 3 English
Details

This course deals with a wide range of models that can be successfully implemented using spreadsheets. The models range across the complete spectrum of finance including equities, equity options and bond options, spanning developments from the early fifties to the late nineties. The models are implemented in Excel spreadsheets, complemented with functions written using the VBA language within Excel. The resulting user-defined functions provide a portable library of programs with more than sufficient speed and accuracy.

HRM 410: Principles of Human Resource Management MGT 210 3 English / French
Details

This course is an introductory course that presents the fundamentals of human resource management in the organizations. More specifically, it familiarizes the student with the roles, the responsibilities and the main activities of human resource management: job analysis, human resource planning, recruitment, selection, training and development, performance appraisal, compensation and benefits, etc.

HRM 420: Human Resource Development HRM 410 3 English / French
Details

This course seeks to establish the emerging role of Human Resource Development and to provide frameworks and guidelines for students in a range of learning contexts. The course builds on the body of knowledge in the field, where appropriate, and provides new approaches to encompass the major themes impacting on individuals and organizations for the future.

HRM 430: Appraisal and Compensation of Employees HRM 410 3 English / French
Details

Reward and appraisal systems are key contributors to organizational effectiveness. In this course students will learn how such systems operate to attract, retain and motivate a competent workforce. Further students will gain an understanding of how to assess reward and appraisal systems in terms of the criteria of equity and cost effectiveness and how to assess and diagnose compensation management issues and problems and develop appropriate solutions.

HRM 440: Organizational Staffing HRM 410 3 English / French
Details

This course provides an in-depth examination of the staffing process. Procedures for human resources needs assessment are discussed. Recruitment strategies and the process of organizational choice of candidates are explored. It prepares the future manager to take a strategic approach to the identification, attraction, selection, deployment, and retention of talent.

HRM 450: Managing Diversity MGT 210 3 English / French
Details

This course considers the specific issues concerned with managing a diverse workforce and clientele; ethnicity, class, religious beliefs, age, gender, sexual orientation, and learning or physical disabilities will be considered. Upon successful completion of the course, the student will know what diversity in the workplace is, understand ways to achieve diversity in the workplace, learn about discrimination in workplace and be more aware about diversity issues in the world and business.

MGT 410: Operations Management MGT 210, QMB 210 3 English / French
Details

Operations Management course provides students with a comprehensive framework for addressing operational processes and supply chain issues with a quality approach, using managerial tools to improve performance. The course stresses on applying process approach to business models, redesign business processes to optimize operational efficiency, it focuses on TQM and continuous improvement programs. In addition, this course focuses on forecasting demand, managing inventory and integrating the supply chain.

MGT 420:International Business MGT 210 3 English / French
Details

The course introduces the students to the challenging complex of international business. It covers management principles and provides an overview of global organizations. Topics cover the nature and importance of international business in relation to human, cultural, political, legal, economic and other considerations including governmental factors, commercial international policies, international agreements, international trade and monetary system.

MGT 440: Entrepreneurship MGT 210 3 English / French
Details

This course focuses on how job creation is produced by establishing new ventures and small to medium-sized businesses. It provides knowledge, understanding, and skills for creating, organizing, and managing new ventures as independent entities or within corporate structures.This class addresses the unique entrepreneurial experience of conceiving, evaluating, creating, managing, and potentially selling a business. The goal is to provide a solid background with practical application of important concepts applicable to entrepreneurial environment. In addition to creative aspects, key business areas of finance, accounting, marketing, and management will be addressed from an entrepreneurial perspective. The course relies on classroom discussion, participation, case analysis, the creation of a feasibility plan, and building a business plan to develop a comprehensive strategy for launching and managing a business.

MGT 470: Project Management MGT 210, QMB 220 3 English
Details

This course provides students with up-to-date information on how good project, program, and portfolio management can help companies achieve organizational success. It provides comprehensive samples of applying various tools and techniques to a project from start to finish, and is suitable for all majors and emphases. Effective project management ensures that a project is completed on time, within budget, and within the specifications to assure desired quality. Project management has evolved to become an independent profession that follows its own comprehensive management system, techniques and tools. The purpose of this course is to arm students with the skills, techniques and tools to deal with any type of projects and to teach them how to assign tasks, skills, budget, schedule, and responsibilities. Students shall be exposed to the jargon needed to deal with and quality projects in order to communicate effectively within the realms of this field.

MIS 410: Database Design and Administration MIS 400 3 English / French
Details

This course introduces students to the fundamental concepts needed to collect, organize and share data across an organization. The course covers data definition, modeling and normalization of data, and the retrieval and update of data using the Structured Query Language (SQL). Students will be required to design a term project involving a database software product using SQL Server as a database management system.

MIS 420: Networking and Telecommunications GER 210 3 English / French
Details

This course provides an in-depth knowledge of data communication and networking requirement including networking and telecommunication technologies, hardware and software. Emphasis is upon the analysis and design of networking, cost-benefit analysis, and evaluation of connectivity options are also covered. Students learn to evaluate and select different communication options within an organization.

MIS 445: Systems Analysis and Design MIS 400 3 English / French
Details

This course is designed to identify study and analyze the components of business information systems in view of its automation. Topics covered include project initiation, business process reengineering, requirements gathering, methodologies and tools (ERD, DFD, and UML). Emphasis will be placed on business practices and documentation skills in a team environment. Students will conduct a systems study and will present their findings in oral and written form using Microsoft Visio.

MIS 470: Web Application and Development MIS 410, MIS 420 3 English / French
Details

This course focuses on the design of business applications in the web environment. Topics include corporate portal, client-server and web applications. Students will understand the principles of distributed application; learn how to set-up a web server and build web applications with database connectivity. Several tools, software packages, and example web applications will be demonstrated.

MIS 480: MIS Project Management MIS 400 3 English / French  
MKT 410: Consumer Behavior MKT 210 3 English / French
Details

This course explores different areas affecting and influencing the consumer as a buying unit, involved in an exchange process. It also covers the series of steps involved in the exchange process beginning with the acquisition phase, moving on to the consumption phase and ending with the disposition of the product or the service.

MKT 420: International Marketing MKT 210 3 English
Details

International marketing by definition is the study of every day marketing activities throughout the world. In order to have an effective understanding of the driving and restraining forces that underlie the international marketing, the course will explore globalization and its manifestations with a special focus on the role of managers in international activities.

MKT 430: Services Marketing MKT 210 3 English / French
Details

This course is designed for students interested in understanding services and helping organizations leverage service for value creation, market differentiation and competitive advantage. Services, for the purpose of this course, will be interpreted to include all activities in which a service is provided (possibly including a physical tangible product as part of it).

MKT 440: Integrated Marketing Communications MKT 210 3 English
Details

This course is designed to introduce you the field of advertising and promotion. The emphasis in this course will be on the role of advertising and other promotional mix elements in the integrated marketing communications program (IMC) of an organization.

MKT 450: Marketing Research MKT 210, QMB 220 3 English / French
Details

The task of marketing research is to assess the Information needs and to provide management with relevant, accurate, reliable, valid and current information to aid marketing decision making. The approach of the course is intended to be very basic and also general, so that it can be applied to conduct research in any area of management and not just marketing.

QMB 350: Principles of Econometrics QMB 220 3 English / French
Details

The course introduces students to statistical thinking in order to get a handle on the uncertainty and ambiguity in phenomena they want to understand. The course covers sampling distributions, estimation and confidence intervals, hypothesis testing, regressions and statistical testing, analysis of variance, and time series analysis. The approach uses many hands-on, SPSS calculations, and in-class experiments to convey the idea that underlies statistics.

QMB 410: Operations Research QMB 220 3 English / French
Details

This course introduces students to deterministic and stochastic models in operations research. It helps them formulate, analyze, and solve mathematical models that represent real-world problems. The course covers linear programming and the simplex algorithm, transportation, networks, integer and Queuing models, and allocation problems.

SCM 210: Essentials of Logistics and Supply Chain Management MKT 210 3 English / French
Details

This course is aimed to discuss the supply chain process. Logistics and supply chain management is all about managing the handoffs in successive cycles, handoffs of information, product and funds.  The design of a logistics system is critically linked to the objectives of the supply chain. Our goal in this course is to understand how supply chain design and planning decisions impact the performance of the firm as well as the entire supply chain. The key will be to understand the link between supply chain structures and logistical capabilities in a firm or supply chain.

SCM 300: Supply Chain and Transportation Management SCM 210 3 English / French
Details

This course brings the students to understand the strategic role and the links between supply chain and transportation management. Topics covered will include tools and techniques used in the design and operation of transportation and logistics systems and global issues in transportation and logistics management. 

SCM 310: Import - Export Management GER 230 3 English / French
Details

This course covers the major facets of the import-export transactions and procedures required to do business overseas successfully. The focus is on practical applications, ranging from understanding the objectives of parties involved in importing and exporting to the basics of letters of credit, role of the banks, incoterms, customs and international trade.

SCM 400: Procurement and Inventory Management SCM 210 3 English / French
Details

Inventories constitute a significant portion of most firms’ assets. Hence, effective and efficient management of inventories are one of the most vital functions of successful business. The course will provide students with an ability to apply the regulations, purchasing and managerial techniques in acquisition and disbursement of equipment, materials and items in merchandise and service business environment.

SCM 410: Shipping Economics and Management FIN 330 3 English / French
Details

The objectives of the course are to enable students understand, analyze and appraise, from a research viewpoint, shipping economics theories and trends and the role shipping plays in global maritime supply chains. In addition, the aim is to afford students a broad and thorough understanding of international shipping and trade policy issues, thus offering them the strong comparative advantage of being able to put their managerial decisions in the proper industrial and trade policy perspective.

GER Electives
Courses Prerequisite Number Of Credits Course Language  
GER 220: Advanced Computer Skills GER210 3 English
Details

This course is intended to familiarize the student with the use and application of database functions in the solving of business problems. Databases systems will be covered with the study of Microsoft Access: Table creation, ERD, queries and forms, simple SQL Statements. Students will be expected to develop a working knowledge using these tools.

GER 240: Cultural Studies ENL 102, FRL 102 3 English / French
Details

The course introduces cultural studies, emphasizing the history, theoretical foundations and the disciplinary boundaries and traditions worldwide. It will also focus on the intellectual development of cultural studies by reviewing basic ideologies and concepts: Marxism, fascism, democracy, theocratic ruling, the questions of gender and racism.

GER 250: Sustainable Development ENL 102, FRL 102 3 English / French
Details

This course will introduce to students the core concepts, principles and practices of sustainable development (SD). It examines the environmental, economic, and social dimensions of SD by focusing on "Green" management, changing patterns of consumption, and distribution of resources.

GER 260: Introduction to Psychology ENL 102, FRL 102 3 English / French
Details

The main course objectives include a thorough understanding of the major theories and principal research methods of psychology and the development of critical thinking skills with respect to scientific data as it relates to human behavior. It also explains the stages of psychological reasoning from many experiments and studies. Knowledge will be drawn from the major approaches of psychology with the aim of explaining, describing, and predicting behavior and cognitive processes. By the end of this course, the student should demonstrate these critical thinking skills in speech and writing.

GER 270: Human Rights ENL 102 3 English / Arabic
Details

The primary aim of this course is to encourage and teach students to develop critical thinking about political and cultural dimensions of democracy and Human Rights. The course focuses on different strategies of democracy in relation to Human Rights issues such as the origin and thoughts of Human Rights issues in law, local and international politics and application.

GER 310: Enseignement Social de l’Eglise - Social Christian Studies - تعليم الكنيسة الإجتماعي 3 Arabic
Details

 

ان غاية هذه المادة هي تعريف الطالب بالمذاهب الإقتصادية بشكل عام وتفكير الكنيسة حول هذه المذاهب والخطوط العريضة من أجل العمل الإقتصادي المستند الى أخلاقيات الأعمال، وذلك بغية تزويد الطلاب بالمقاييس الصحيحة الصالحة لتكون سبباً أساسياً في نجاح كل عمل أو مشروع أو نهج إداري.ان تعليم الكنيسة الإجتماعي المستقى من رسائل الأحبار والأساقفة يتناول العمل البشري في الأمور الزمنية انطلاقاً من الخدمة المجانية مروراً بالعمل المأجور وصولاً الى ميادين الإقتصاد والسياسة من المجتمع الصغير أي العائلة امتداداً حتى الأمم المتحدة.
تتناول تعاليم الكنيسة حق الإنسان بالعمل وتعتبره مشاركة الله في تطوير الذات والمجتمع. كما تتناول الميادين الإقتصادية من المشاريع الصغرى الى المؤسسات الإقتصادية العالمية وتضع أسساً عقلانية وأخلاقية لنجاح هذه المؤسسات والقيام بدورها الناجح.

 

GER 320: Droit du Travail et de la Sécurité Sociale - Social Security and Labor Law - قانون العمل والضمان الإجتماعي 3 Arabic
Details

تحتوي هذه المادة على المبادئ الأساسية المتعلقة بقضايا العمل والضمان الإجتماعي وهي تعمل على تعريف الطلاب على أهمّ القوانين في الحقل الاجتماعي الضروري اطلاعهم عليها في ممارستهم لاية مهنة يختارونها بعد نيلهم شهادتهم. تعتبر هذه المادة خلاصة القوانين الرئيسية الاربعة في التشريع الاجتماعي، أي : قانون العمل- قانون الضمان الاجتماعي- قانون عقود العمل الجماعية والوساطة والتحيكم - قانون طوارىء العمل.

GER 360: Real Estate Management - إدارة الشؤون العقارية 3 Arabic
Details

تتناول هذه المادة ادارة الشؤون العقارية، وتنطلق من تعريف السجل العقاري ووثائقه والقيود الجارية فيه وما يترتب عليها من نتائج، وتعرِج على التأمين العقاري لتعريفه وبيان إجراءاته، ومن ثم يتناول الحديث تنظيم الملكية المشتركة في العقارات المبنية وكيفية إكتساب الشركات للحقوق العينية في لبنان ليتنهي بدراسة مختلف الرسوم العقارية وحالات الاعفاء منها، ان مقاربات هذه المادة ونطاق تعليمها تعطي معلومات هامة عن ادارة العقارات والإستدامة فيها.

GER xxx: Free Elective (Sport, Language,...) 3  
GER347: Fighting Corruption English / French
Details

This course discusses the causes and reasons of corruption and evaluates various strategies for eliminating and fighting the abuse of public authority for personal ends: This course prepared the students to identify corruption in its various forms; how can levels and the prevalence of corruption be measured; causes of corruption and tactics to address and sort out the corruption. In addition, this course will provide historical background of corruption; democracy and corruption practices; globalization and corruption in Lebanon.

GER 348: Spanish Language English / French
Details

A beginning course Spanish designed for students who have no previous knowledge of the language. The course aims at enabling students to use basic Spanish in reading, writing, listening and speaking. Moreover, it helps them enrich their vocab in Spanish and learn to form and use basic sentences. The main focus of this course is Spanish in context where students learn Spanish through real life examples and situations.